viral.app

UPDATED: September 25, 2025
B2BBootstrappedExperienced FounderTechnical FounderWebsite/Web App

viral.app is a UGC marketing analytics co‑pilot for TikTok, Instagram, and YouTube. It centralizes multi‑account/video tracking, unifies KPIs with powerful filters, and ties content to installs and revenue via App Store Connect to measure organic ROI.

MRR (USD)

$5,000

TRAILING 30D REVENUE

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LIFETIME REVENUE

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TARGET CUSTOMER

Consumer app founders and growth teams, UGC marketers, and agencies/studios running multi‑account short‑form content operations (from Indie Hackers to App Studios & Agencies).

TIMELINE

  • Initial public launch announcement — May 19, 2025 → May 19, 2025

    Introduced viral.app publicly with founder-led mission video.

  • Public demo opened — July 2, 2025 → July 2, 2025

    Made a self-serve demo accessible to all signups.

  • App Store Connect integration — July 3, 2025 → July 3, 2025

    Launched App Store Connect to track organic views → installs/revenue attribution.

  • TinyLaunch debut — July 21, 2025 → July 21, 2025

    Launched on TinyLaunch and appeared in TinyLaunch rankings.

  • OpenHunts winner — July 24, 2025 → July 24, 2025

    Won the day on OpenHunts.

  • Starter Story feature — July 24, 2025 → July 24, 2025

    Featured on Starter Story with $5K/month traction story.

  • Product Hunt launch — September 12, 2025 → September 13, 2025

    Launched on Product Hunt; finished #5 day rank with 323 points.

TECH STACK

Next.js + MDX blog publishing driven by n8n automations; Linear for issue tracking and the Linear Customer Requests feature; Slack bot/processes for customer-request ticketing; PostHog (including session replay); Billing via Polar; Auth via better-auth; workflow/event infra migrated from Trigger.dev to Inngest; custom MCP servers (TikTok MCP) using Vercel mcp-adapter and Upstash Redis for rate limits/credits; App Store Connect integration for attribution/ROI.

LATEST USERS

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USERS CHANGE

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FINANCIALS

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TRACTION

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FOUNDERS

Mike
Skills: SaaS, UGC marketing, analytics, automation

Co-founded viral.app; previously built in crypto and claims to have been among the first three co-founders of a unicorn; declined a $1.5M per-person acquihire for a prior project; announced purchasing the viral.app domain.

Felix Vemmer
Skills: SaaS, product, infrastructure

Co-founded viral.app; featured on Starter Story describing how the team built a $5K/month TikTok analytics app.

Dennis Zoma
Skills: MCP servers, OAuth2, Redis, developer tooling

Co-founded viral.app; built custom MCP server integrations and performance improvements.

PRODUCT–FOUNDER FIT

The founders built viral.app from their own pain running UGC at scale: “I HATED not knowing how our UGC performs,” so they built a unified tracking/analytics tool. They dogfooded with their own AI study app to shape the product for app builders, use the product daily themselves, and state a mission to give every founder a fair shot at distribution with proper tracking and insights.

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