Screen Charm is a macOS screen recorder for making professional product videos, demos, and tutorials with automatic zoom effects, webcam capture, customizable cursor and backgrounds, plus a simple editor to manage effects.
MRR (USD)
TRAILING 30D REVENUE
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LIFETIME REVENUE
TARGET CUSTOMER
Makers and product builders who need to create professional demos and tutorials on macOS.
TIMELINE
- Founding and initial build — → September 6, 2025
Building Screen Charm for more than 9 months.
- v1.0.35 release — July 15, 2025 → July 15, 2025
v1.0.35 shipped: reduced export file size by 30%, remembers selected recording area, draggable camera preview.
- v1.1.0 release — July 28, 2025 → July 28, 2025
v1.1.0 shipped: save recording as a project file; fixes for WhatsApp upload without sound.
- v1.2.0 release — August 6, 2025 → August 6, 2025
v1.2.0 shipped: 3× rendering speed, improved audio, timeline rewind bug fixes.
TECH STACK
Electron-based desktop app; originally built with Remotion, later rewritten to PixiJS; targets macOS (Apple Silicon recommended); supports microphone-only and system audio capture.
LATEST USERS
USERS CHANGE
FINANCIALS
- gross_volume — $7,538.5 EUR · as of September 8, 2025 A line graph ... Text overlay indicates a gross volume of €7,538.50
- revenue — $1,159 EUR · as of August 31, 2025 revenue: €1,159 (-€764)
- expense — $150 USD · as of August 31, 2025 expenses: ~$150 (seo automation, cursor, website hosting etc.)
- gross_volume — $7,080.79 EUR · as of August 24, 2025 Gross volume €7,080.79, and the text "Gross volume €7,080.79, +1,960.0%"
- gross_volume — $6,511.31 EUR · as of August 10, 2025 A graph ... with a peak reaching €6,511.31
TRACTION
- customers — 220 count · as of September 9, 2025 Join 220 + other loving customers
- orders — 6 count · as of September 9, 2025 made 6 sales while I was sleeping.
- customers — 28 count · as of August 31, 2025 new customers: 28
FOUNDERS
Founder building Screen Charm in public; took a two‑week vacation from a 9‑5 job to work on the app in Düsseldorf; rewrote the app from Remotion to PixiJS; has been building it for more than 9 months as of early Sep 2025.
PRODUCT–FOUNDER FIT
The founder actively uses Screen Charm to present his own products, aligning the product’s purpose with his workflow and needs.