postplanify.com

UPDATED: September 23, 2025
B2BB2CBootstrappedTechnical FounderWebsite/Web App

AI-powered social media scheduler (web app) to plan, preview, and bulk-schedule posts across major platforms, with AI caption generation plus direct Canva & Google Drive integrations.

MRR (USD)

$404.79

TRAILING 30D REVENUE

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LIFETIME REVENUE

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TARGET CUSTOMER

Creators, small businesses, and agencies; also indie hackers and small teams looking for an affordable, simple scheduler.

TIMELINE

  • MVP launch on Product Hunt — May 22, 2025 →

    Launched initial version publicly on Product Hunt.

  • First paying customer — June 25, 2025 →

    Crossed from trials to first paid conversion.

  • Quit 9–5 to go all-in — July 24, 2025 →

    Left full-time job to focus on PostPlanify.

  • Crossed ~$400 MRR — July 30, 2025 →

    MRR chart showed $404.79.

  • Product Hunt relaunch (planned) — September 24, 2025 →

    Second PH launch scheduled after major improvements.

TECH STACK

Frontend/UI: Tailwind and shadcn/ui; uses Cursor for faster dev. Storage/CDN: AWS S3 with CloudFront. Auth/Security: Google Sign-In; Cloudflare Turnstile/Captcha; rate limits on auth. Payments: Stripe. Support: Crisp live chat. External APIs/Integrations: X API (paid), Instagram (direct connect), Facebook, TikTok, LinkedIn (personal & pages), YouTube, Threads, Pinterest, Bluesky, Google Drive, Canva. Scheduling/Infra: cron jobs for emails; SEO via blogs & sitemap/Search Console.

LATEST USERS

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USERS CHANGE

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FINANCIALS

  • expense — $200 USD · as of September 10, 2025
    "$200/month," and "$200 billed monthly."
  • revenue — $548 USD
    I made $650 in Aug 2025 @PostPlanify - $548 Twitter - $102
  • gross_volume — $800.57 USD · as of August 21, 2025
    The image is a screenshot of a revenue tracking dashboard... displaying a spike to $800.57 today
  • gross_volume — $506.64 USD · as of August 7, 2025
    showing a significant spike in gross volume to $506.64 today
  • revenue — $434.84 USD
    Here's my July 2025 Revenue breakdown: @PostPlanify - $434.84

TRACTION

  • users — 420 count · as of September 23, 2025
    420+ creators already using PostPlanify
  • customers — 20 count · as of August 22, 2025
    now has 20+ paid customers.
  • customers — 13 count · as of July 28, 2025
    Text overlays display the current MRR ($326.83), the number of paying users (13) and free trial users (9)
  • signups — 100 count · as of July 15, 2025
    and we crossed 100+ signups.

FOUNDERS

Hasan Cagli
Skills: Tailwind, shadcn/ui, AWS S3, Stripe, SEO

Quit his 9–5 to build PostPlanify; builds in public, shipped features rapidly, and works while traveling (e.g., Bangkok).

PRODUCT–FOUNDER FIT

Founder built the tool to remove his own social media busywork: "copy-pasting captions, downloading Canva files, switching tabs"—so he created a fast, clean scheduler with AI captions, previews, and direct Canva/Drive access to save time for creators and small teams.

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