Peek is an AI-powered money app that connects your bank accounts, auto-tracks spending, runs weekly money "vibe checks," and turns insights into doable to‑dos so you can feel in control of money without spreadsheets or shame.
MRR (USD)
TRAILING 30D REVENUE
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LIFETIME REVENUE
TARGET CUSTOMER
Gen Z and Millennial consumers in the US who want a non-judgmental, ADHD-friendly money app: connect accounts in seconds, get weekly "vibe" check-ins, and guidance without spreadsheets.
TIMELINE
- V1 prototype and accelerator investment — May 20, 2025 →
Vibe‑coded the first version of Peek in ~3 hours; accepted into an accelerator that invested $275K.
- Weekly Roundup + Social Features — September 5, 2025 →
Launched new scroll feed, first social feature (anonymous finance confessions), upgraded story visuals, v1 habits ML models, and account sync alerts.
- Feed Redesign for Early Retention — September 9, 2025 →
Redesigned feed to 2x early retention by turning logins into a recurring ritual with check‑ins, stories, and sprinkled actions.
TECH STACK
ChatGPT (customGPT) for PRDs, Vercel v0 for UI, Cursor as the primary dev environment; AI inference via Groq; bank connections via Plaid.
LATEST USERS
USERS CHANGE
FINANCIALS
TRACTION
FOUNDERS
Building Peek.money; vibe‑coded the first version in 3 hours and entered an accelerator that invested $275K; previously sunset $BLU/Bluejay protocol; builds in public and iterates on feed/retention.
PRODUCT–FOUNDER FIT
Sherry frames Peek as a consumer-AI reimagining of money that meets users where they are emotionally—‘you’re not bad with money; the tools are bad at being human’—pairing ADHD-informed UX with snackable, TikTok‑style storytelling (‘TikTok meets Duolingo for your money’).