Caspy is a mobile "tamagotchi for mental health" app that makes science-backed self-care micro-actions fun and cozy with a pocket support cat. Early features include mood tracking, a gratitude journal, and mindful breathing. The product is collecting a waitlist at caspyapp.com.
MRR (USD)
TRAILING 30D REVENUE
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LIFETIME REVENUE
TARGET CUSTOMER
Consumers seeking mental health and self-care support who enjoy a cozy, pet-companion UX—explicitly aimed at cat lovers.
TIMELINE
- Day 1 — Kickoff — August 30, 2025 →
Zero to MVP launch; started building an app for emotional health.
- Waitlist launched — September 14, 2025 →
Launched public waitlist for Caspy at caspyapp.com.
- Crossed 100 waitlist signups — September 19, 2025 →
Reported 100 users on the waitlist; dashboard showed 102 submissions and a 34% completion rate.
- Crossed 200 waitlist signups — September 27, 2025 →
Hit 200+ on the waitlist; finalized self-care features.
- 210+ waitlist signups — September 28, 2025 →
Reported 210+ users on the waitlist; dev work ~50% done.
TECH STACK
React Native (Expo 54) with react-native-safe-area-context; backend on Supabase after migrating from Firebase for SQL querying; waitlist hosted on caspyapp.com; assets illustrated in Procreate; email marketing stack in setup.
LATEST USERS
USERS CHANGE
FINANCIALS
TRACTION
- waitlist — 210 count · as of September 28, 2025 210+ users on waitlist
- waitlist — 200 count · as of September 27, 2025 Hit 200+ on waitlist
- waitlist — 191 count · as of September 26, 2025 the number "191"
- waitlist — 150 count · as of September 25, 2025 150+ on waitlist
- waitlist — 120 count · as of September 22, 2025 120+ waitlisted users
- waitlist — 102 count · as of September 19, 2025 the number 102
- waitlist — 80 count · as of September 18, 2025 80+ on waitlist
- waitlist — 70 count · as of September 17, 2025 70+ on waitlist
- waitlist — 50 count · as of September 15, 2025 50+ on waitlist
FOUNDERS
Psychology grad turned software engineer; ex-Apple; 6 years across Apple and HubSpot; building Caspy and hand-illustrating app assets.
PRODUCT–FOUNDER FIT
Avery is a psychology grad turned software engineer (ex-Apple/HubSpot) building a mental health app, aligning domain interest with technical skills. They hand-illustrate the "pocket support cat" and iterate using feedback from the waitlist while building in public.